Since I started writing about SEO – for an Internet marketing company, I’ve read numerous articles about Internet marketing facts and myths. As time passes, one would think that these myths would have gone away with how Internet has become increasingly available to people. But surprisingly, a number of myths still persist and I’d like to take the time today to discuss and refute them.

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It is not right to invest on a business that we are not familiar with and definitely not a good idea to sell products that people don’t need at all. Careful consideration of your investment is needed to maximize company benefits. So, if other entrepreneurs are capable of wasting money on things that are not profitable, why would you follow suit? Get that ball rolling by steering your business towards the right lane to avoid circumstances that can create havoc to your investment. Here are some ideas that can help your business survive competition.

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Website owners may have been in a quandary as to which one has to be prioritized—quantity or quality? The answer is both. Some people think that the greater number of readers and visitors a website attracts implies that the site is going to earn more and consistently. However, an experienced Internet marketing company may not agree on this as both aspects are required in order to generate income. Here are some points that we want to discuss with you as we think these are essential for you to know as a business owner.

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There are a number of ways on how a business can market their products and services online. Internet marketing is fast becoming a popular tool for advertising and promotion. A company’s official website becomes the gateway for web users to learn about their products and services. Aside from this, there are other means on how to gain online presence such as placing banner advertisements, PPC and email marketing. While these tricks can provide a business with benefits, there are disadvantages such as emails being automatically redirected to the SPAM folder or banner ads that do not look appealing to web visitors.

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The words: like, re-tweet, quote, comment and reply are probably the most commonly used terms these days. It is all because social media has been the hype across the globe for the young and old alike. Popular social networking sites has paved the way for people to connect easily to exchange messages and has also provided businesses with a new platform for advertising and promotions. The rise of innovations related to modern technology also gave rise to a new trend in marketing using the internet.

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There are various ways that you can use to make your niche known to the community but somehow, things fall apart once you are not careful enough in maintaining your stand. This includes your agenda and how you can sustain the reputation of your business. Hereunder, we have selected three steps to remind you of how simple things should be.  Things are not that complicated, after all; you only have to learn three basic steps to earn your way to a more meaningful online business.

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As an SEO writer for PIN Agency, I have never had the need to work on outreach. All the articles I have worked on were based on requests provided by our SEO specialists or the clients themselves. Because of this, words like “referrals” and “recommendations” were only something I understood but never experienced until, of course, I started designing book covers for a close friend. After that, the next client I worked with was someone referred by the first client.

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Not a lot of industries are blessed with having customers who are eager to read your articles. Most times, they won’t even get past your articles’ titles. However, if you do want your online marketing strategies to work then you need to get them to read. It doesn’t if we’re talking about your homepage’s content, an article you have posted on this website or that, or your latest blog post. For non-readers, content that’s longer than three sentences is all the same. They are to be avoided at all cost…unless of course you give them a reason to think and feel otherwise.

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