Even if you’ve hired a web design agency to manage your site, there’s still the possibility you’ll end up with website images incapable of attracting your target market. Rather than wait for your online marketing team to get it right – and risk losing potential sales and clients in the process – you can always improve your website’s visual content on your own with the following tips.

Read More


Over the years, I’ve had the opportunity to work for a lot of SEO specialists. Some of them were extremely good at their jobs. Others – not so much. One thing I’ve learned from observing all of them at work is the fact that you shouldn’t choose an online marketing agency based on the size of its workforce, its level of popularity, or even the number of years it’s been in business.

Read More


Whenever I search online for articles to read for work, the writer in me looks for articles that are the easiest to read. I always prefer those that use short and simple sentences and those that start each paragraph with subheadings. These qualities let me skim the article and get the main points in a very small amount of time. However, these qualities are not the only things I look for in an article. Because of my background in art and my big love for photography, I also like it better when great-looking photos are included in the articles.

Read More



Last January Twitter launched Vine, which soon became the Internet’s #1 video-sharing app as well as the #1 downloaded app on iOS (as of last April). Fast forward five months later and Facebook responded with an all-new video feature for Instagram, which comes with a 15-second-maximum playtime (as opposed to Vine’s six-second limit) as well as a good lineup of functions that include—

Read More



Not everyone’s convinced that Facebook hashtags are here to stay. In a recent article, Digital Trends questioned whether the social media network’s introduction of hashtags would “change the SEO game”. In a nutshell, the article’s author thinks so and I think so, too, but not for a long time yet. However, it’s never too early to start figuring out how to make this new marketing tool work for your business.

Read More


Almost any kind of business will benefit from a blog.  It can encourage friendly exchanges between client and customer and inform people about new services or products (or any kind of relevant information for that matter). However, a lot of people go on to start blogs only to abandon it after a few months (or even weeks) of posting. Even if you hire the best web design agency around, you’re still bound to stumble upon inevitable roadblocks. So here are some top tips that are sourced from both personal trial & error and countless other bloggers’ experiences.

Read More


Any web design agency (or anyone who’s just plain interested in design for that matter) is on the lookout for iOS 7’s revamped design concepts. The reason is that Apple is arguably on the forefront of minimalist and modern design for a few years now and their design upgrades are usually spot-on. Before monochrome became the official ‘in’ color combination of this generation, they released laptops and other gadgets that stuck to a very plain, rather boring color palette.

Read More